Develop an Experiential Program

 

Whether you are an existing organization looking to refresh your curriculum and train your staff, or a retailer looking to grow your business with experiential programming, we are here to break-the-trail every step of the way. We offer program support customized to your needs including full-development, partnerships, or self-serve curriculum access.

 
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Who We Work With

Whether you are an existing organization looking to refresh your curriculum and train your staff, or a retailer looking to grow your business with experiential programming, we are here to break-the-trail every step of the way. We offer program support customized to your needs including full-development, partnerships, or self-serve curriculum access.

 
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Community Rec Centers

"If you teach a man to fish..." By offering instructional programming, you can improve the knowledge of your community and customer base. This helps inspire future community involvement and recreation, as well as encourage return customers. 

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Outdoor Non-Profits

Build a reputation as an expert in your community by sharing what you know. This will improve your brand recognition and position in your market. 

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Outdoor Retailers

As sales trends change, more consumers are looking for "experiences" not just products. By offering unique educational experiences you can bring more customers into your business and increase your revenue. 

Organizations who offer experiential programming find that 70% of their attendees become regular customers and see up to a 5x ROI. *

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How We Can Help

We exist to help you provide great experiences for your customers. We want to get more people outside safely and sustainably, and realize the best way to do that is to partner with existing businesses and support your activities. 

 
 

Hosted Guides

For organizations who's customers want experiential education, but who aren't quite ready to take the plunge into developing a program, we offer a commission-based hired guide option.

You host activities, we pay you a commission. Easy peasy. 

Tandem Partnership

Our tandem partnership option is for businesses who want to start offering their own guided activities, but aren't in a position to launch an independent program.

With this model, you sell activities, we provide guides, liability risk, and logistical processes, and charge you a monthly fee based on how many activities you want to offer.

Average revenue share = 40%

Custom Development 

Once your program gains momentum and you are consistently offering full courses, it's time to become independent. We will help you design and develop course curriculum, protocols, training guides, and marketing plans then support you throughout your launch and beyond. 

Custom content = Custom price.
Usually around $5000

 
 

How We Can Help

We exist to help you provide great experiences for your customers. We want to get more people outside safely and sustainably, and realize the best way to do that is to partner with existing businesses and support your activities. 

 

Hosted Partnership

$- Free to host and you receive a per person commission for any activities sold. 

 

For many organizations, experiential marketing is a new concept. For those interested in exploring the possibilities, we will work with you to "host" activities at your location or a trailhead to start building customer awareness, increase traffic and sales, and testing the waters with experiential offerings. 

Your Job

  • Choose the classes you want to offer
  • Advertise to your customers
  • Provide seminar space and demo product

Our Job

  • Develop curriculum based on your sales goals
  • Provide marketing collateral and content
  • Promote your brand and products
  • Provide instruction by qualified guides
  • Manage liability, logistics, and analytics
  • Offer additional experiences 
 

Tandem Program

Many of our clients are looking to start or grow a program, but do not have the capital or resources to start from scratch. We offer a tandem option where we work together to offer a community education program under your brand. With this model, we provide you with customized curriculum, guide support, training, liability risk, and logistical processes and assist you in offering courses to customers. Your job is to sell activities and direct us on what courses you wish to offer. 

Your Job

  • Choose the classes you want to offer
  • Advertise to your customers

Our Job

  • Develop curriculum based on your sales goals
  • Promote your brand and products
  • Provide instruction by qualified guides
  • Manage liability, logistics, and analytics
  • Offer additional experiences 

Cost To you

Free to host
You receive a per person commission for any activities sold. 

 

Custom Development

While our partnership option is popular, it isn't for everyone. For clients looking to develop an independent program, or update an existing one, we also offer customized program development. We provide you with guidance and best-practices as well as access to our curriculum library and regular trainings. 

 

Curriculum & Training Library 

Our curriculum library is for existing clients or those who have established programs. It includes a database of fresh curriculum and ideas, course resources, training guidelines, and industry best-practices.